In recognition of the Bank’s achievements underscoring its excellence in customer service through offering a full suite of banking products and facilities to customers, Bank Muscat, the leading financial service provider in the Sultanate of Oman, has recently received the prestigious Best Retail Bank in Oman Award for the year 2024. MENA Banking Awards from MEED recognize the leading banks in the retail banking sphere across the region and which stand out in terms of providing customers with innovative banking solutions aiming to enhance their banking experience. Bank Muscat emerged as a winner after an extensive selection process and consultations with experts and analysts across the globe.
Speaking on the occasion, Abdulnasir Al Raisi, General Manager, Personal Banking, Bank Muscat, said: “We would like to thank MEED for recognising Muscat Bank as the best retail bank in the country. The constant recognition which the Bank continues to receive every year comes as a result of the stance of excellence which the Bank is committed to upholding through the delivery of innovative banking services tailored to the recent needs of customers. The Bank remains dedicated to its customer-centric vision by introducing value-added banking services and products that meet the diverse needs of customers.
Abdulnasir Al Raisi added: “Bank Muscat is keen to contribute to the ongoing digital transformation of Oman, strategised as a part of Oman Vision 2040 and this is reflected in the continuous launch of a diverse range of products and services for different customer segments. We would like to extend our sincere thanks and gratitude to all our valued customers for their continuing trust and confidence in our services and products. The Bank will continue its commitment to developing more innovative services in the future to fulfil customers’ needs and aspirations.”
Emphasizing its commitment to scaling its services to a wider customer segment, Bank Muscat is committed to its strategy of expanding its branch network across the Sultanate, considering that these branches represent the Bank’s main interface and a major channel for customer service. The Bank currently has 183 branches and service centers distributed across the governorates, backed with a dedicated team who deliver the Bank’s services to customers, aiming to meet their evolving needs. During the past period, the Bank inaugurated a number of branches in Muscat, Sohar, and other locations and relocated some of its branches which feature high bespoke design standards to keep pace with the present and future advancements. Bank Muscat also takes pride in introducing the unique concept of “mega branch” with the inauguration of its iconic mega branch in Sohar, featuring a spacious area, modern designs, safety standards, and infrastructure with the aim to better serve its customers from individuals (enabled for disabled customers as well) and corporates. The mega branch provides a comprehensive suite of services and products through desks customized to customers applying for home financing “Baituna” and “Sayyarati” financing, and other desks for “Najahi” Business Banking, “Asalah” Priority Banking and Private Banking customers.
Bank Muscat serves its HNW customers under the Private Banking and Asalah Priority Banking segments, with world-class products and services alongside excellence in customer service. The Bank serves the customers through select branches and private centers, backed with a dedicated team of experienced private banking relationship managers. Bank Muscat takes pride in being the only bank in Oman to offer private banking for more than 2 decades. The Asalah Priority Banking customers are served through the largest priority banking network of 47 centers across Oman, managed by a team of 86 dedicated relationship managers. The Priority Banking customers are also offered a priority service at the Bank’s branches and dedicated call centers. The service is further enhanced by offering a dedicated WhatApp-based service where the Asalah Priority Banking customers could get automated responses to their queries and or may chat with a customer service agent for details.
The Bank is dedicated to further enhancing ‘ease of banking’ through the implementation of the latest technology, thus, making the digital banking services offered to customers witness continuous progress. Those customers may avail different services including fund transfers, remittances, investments, insurance products, bill payments, pre-paid cards, loans, account opening. The Bank continues to enhance its products and services offered through e-banking channels to improve customer experience. It is important to point out that the digital transformation has contributed to financial inclusion and made the Bank’s digital services conveniently and quickly reach a wide base of customers through its online platforms, contact centers, and over 870 ATMs, CDMs and self-service kiosks which all serve customers around the clock.