Muscat,
Represented by the Ministry of Social Development, the Sultanate of Oman today marked the “World Customer Service Week 2024”, which falls in the first week of October.
The ceremony was held under the auspices of Dr. Khamis Saif Al Jabri, Chairman of Oman Vision 2040 Implementation Follow-up Unit.
The celebration seeks to achieve a number of objectives. It stresses the importance of customer service, highlights successful customer service practices in Oman, enhance the confidence of the staff working in the field of customer service and demonstrate global participation in this event.

As part of the celebration, the Customer Service Department at the Ministry of Social Development presented a visual display showcasing its efforts on digital transition. The Ministry of Labour presented a working paper titled “Customer Satisfaction within the context of the Institutional Excellence System.”
During the celebration, Bank Muscat Call Centre showcased its experience in serving beneficiaries. A lecture on “Values of Dealing with Customers” was delivered by Dr. Abdul Nasser Al Sayegh.
The ceremony was attended by Dr. Laila Ahmed Al Najjar, Minister of Social Development, and representatives of customer service departments in government institutions.
— Ends/Bishara/AG
